Typography Final Compilation and Reflection

 11 June 2024-

NABIL JULIUS DORN (0370978)

Illustration and Visual Narrative | Bachelor of Design in Creative Media | Taylor's University
Final Task

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Jump links:

1. Final Compilation

    Task 1: Type expression & Text formatting

    Task 2: Typographic Expression & Communication

    Task 3: Type Design & Communication

2. Reflections

FINAL COMPILATION

Task 1: Type expression & Text formatting

Week 1 - Week 5

TYPE EXPRESSION

Fig 2.12 Final Type Expression, JPEG, Week 3

Fig 2.15 Final animation, GIF, Week 4

TEXT FORMATTING

Fig 3.5 Text formatting chosen version (3)

Fig 3.6 Final text formatting with grid

Final text formatting layout

HEAD LINE
Font/s: Univers LT Std - 55 Roman
Type Size/s: 57 pt
Leading: 45 pt
Paragraph spacing: 0

BODY
Font/s: Univers LT Std - 55 Roman
Type Size/s: 9 pt
Leading: 12 pt
Paragraph spacing: 12 pt
Characters per-line: 57
Alignment: left align

Margins: 80 mm top, 50 mm bottom, 12.7mm  left + right
Columns: 2
Gutter: 7 mm

TASK 1 BLOG

Task 2: Typographic Expression & Communication

Week 6 - Week 9

Fig 1.18 Final typographic expression

Fig 1.17 Final typographic expression with Grids

Formatting Details:

Layout Design:

COVER PAGE
Font/s: Univers LT Std, 57 Condensed
Type Size/s: 35 pt
Leading: 42 pt
Paragraph spacing: 0

BODY
Font/s: Univers LT Std, 55 Roman
Type Size/s: 8 pt
Leading: 10 pt
Paragraph spacing: 10 pt
Characters per-line: 37
Alignment: left align

Margins: 12.7 mm top, 12.7 mm bottom, 12.7mm  left, 12.7mm right

Columns: 3
Gutter: 5 mm

TASK 2 BLOG

Task 3: Type Design & Communication

Week 9 - Week 13

TYPE DESIGN

Screen grab of side-bearings

Final type construction

TECH CODE DOWNLOAD

Digitization information:

Ascender: 1092pt

X-Height: 1062 pt    

Median: 500pt

Baseline: 0pt

Descender: -30pt

POSTER DESIGN

Poster 1

Poster 2

TASK 3 BLOG

REFLECTION

Experience

Learning typography has been eye-opening for me, revealing its depth. I gained hands-on experience with kerning, leading and letterspacing, improving text design and readability. Task 2 involved combining type expression and text formatting for a cohesive design. Creating my own typeface was the most enjoyable, allowing creative expression and individuality. This process deepened my understanding of typography and graphic design, inspiring future typeface and poster projects. The satisfaction of materializing my ideas into a functional and aesthetic typeface is unparalleled.

Observations

Typography requires attention to detail, with minor adjustments significantly affecting visual appeal and readability. The evolution of letterforms, influenced by historical writing tools, offers insights into modern typefaces. Readability hinges on font size, leading and spacing, balancing text density and white spaces. Effective design relies on interplay between type elements, with headlines drawing attention and clear body text maintaining engagement. Designing a typeface involves understanding shapes, proportions and aesthetics, highlighting the artistry involved.

Findings

This module highlighted the vast potential in typography and graphic design. It showed how crucial typography is for balancing readability and visual appeal to effectively communicate messages. This experience has inspired me to explore and create new typefaces, and design compelling graphic posters.