1. Here is the Module Information Booklet (MIB) of Design Principles (GCD60804).
2. This is a recap of the design principles.
Gestalt Theory
Gestalt theory focuses on the way the mind processes and organizes visual elements, such as patterns and symmetry, in a cohesive design.
Contrast
The principle of contrast involves the juxtaposition of two objects highlighting the differences in color or size to create a hierarchy of visual interests.
Emphasis
This principle of design utilizes color, values and shapes to draw your attention toward the dominating element of the composition
Balance
Balance in design talks about the symmetry and asymmetry of a visual. It involves using color, sizes and composition to create a sense of equilibrium in a composition
Repetition
Consisting of the intentional use of patterns and rhythm throughout a composition making it seem active, while also creating a sense of unity and cohesion.
Movement
The way a visual can be perceived as being in motion. It can also lead the eye towards a specific part of a visual by making the viewer look in, around and through a composition.
Harmony and Unity
The intentional placement of objects that share a common trait to create a cohesive pleasing composition, ensuring a sense of unity and balance throughout.
Symbol
Utilizes simplified visuals to convey a certain message. It ensures clear and immediate communication through visuals.
Word and Image
Involves strategically placing relevant images with the appropriate typeface to ensure a sense of balance in a visual.
3. The goal I have selected from the United Nations Sustainable Development Goals (UNSDG) is Life on Land (Goal 15)
It aims to "protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss."
The significance of investing in the reconstruction of forests is highlighted as they are important in preventing natural disasters supporting livelihoods, preserving biodiversity, and contributing to sustainable development goals.
made in 2021, 3200 X 4000 resolution, 3D Design
by Huleeb
I've decided to choose this art piece because it captures a compelling narrative. It depicts a scientist in a vibrant red suit, conducting research and examinations within a lush, dense and thriving jungle environment. The intentional use of complementary colors, red and green, with different saturation levels, create a strong sense contrast. The juxtaposition of the vibrant red suit, worn by the scientist, against the monotonous greenery of the jungle conveys a sense of urgency and significance of his work there.
The scientist, positioned in the center of the composition, serves as the focal point, creating a sense of symmetry. The dense greenery around him also contributes to the overall equilibrium. The puddle of water, though asymmetrical, introduces a reflective element that balances the composition dynamically. Through the intentional distribution of various visual elements, this art piece achieves a harmonious balance, ensuring that the different components of this picture blend together to form a visually pleasing composition.
The deliberate placements of the trees and shrubs in the background, midground and foreground, features organic lines that skillfully frame the central subject Positioned at the well-lit center, the scientist is highlighted with a pronounced sense of significance. The directional flow of the river also helps lead the eye of the viewer toward the center of the the art piece, creating a sense of flow and movement.
Each of these design principles work together to create a visually compelling and meaningful art piece that aligns with the ambitious goals stated in the United Nations Sustainable Development Goals for Life on land.
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